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NZ's Lure Fishing Superstore! 🔥

From hand-carved beginnings to world-class design, every Malosi lure tells a story.

MASTERS

Hand-crafted from premium paulownia wood, the Master Series represents the pinnacle of Malosi lure design.

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The very best from Malosi

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Built for strength, performance, and versatility.

See more Clothing & Apparel

Comfortable, durable apparel for anglers who live the lifestyle.

See more Marksman Metals

Long-casting metal lures that feel like cheating.

See more Malosi Micros

Compact lures built for pure excitement.

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Malosi Lures

(50 products)

Discover premium topwater performance with Malosi Studio, a design-driven lure brand built by anglers for anglers. Known for precision engineering, innovative materials, and refined craftsmanship, Malosi lures are developed to deliver explosive surface strikes and unmatched action. From the flagship Master Series crafted from lightweight paulownia wood to the compact Micro range built for technical light tackle fishing, every model is extensively tested and purpose-built for serious topwater anglers. Whether you’re targeting kingfish, trevally, tuna, or other aggressive predators, Malosi combines art, technology, and performance to create lures you can trust when it matters most. Explore the full Malosi range and experience surface fishing at its finest.