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Bonze Lures

(60 products)

Born from the experience of captain Graeme ‘Bonze’ Fleet, these award-winning lures are trusted by the world’s best. Bonze Lures have been rigorously tested and proven in top marlin hotspots like Cape Verde, the Azores, and New Zealand. With a legacy of big fish and big wins—including back-to-back Billfish Foundation Awards—Bonze Lures deliver serious results for serious game anglers. Respected by elite crews worldwide and proudly crafted with Kiwi ingenuity.