Discover Yamashita squid jigs - Japan's legendary egi brand with decades of innovation in squid fishing. Yamashita pioneered modern squid jigging techniques and continues to lead with advanced egi designs featuring lifelike colors, proven sink rates, and fish-attracting cloth finishes.
From the classic Egi-Oh series to specialized models for different conditions, Yamashita squid jigs deliver consistent results for NZ eging enthusiasts targeting squid in harbours, estuaries, and coastal waters.
