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BlueBlue - Frid 125S

$2910
Colour: #01 BlueBlue

BlueBlue - Frid 125S - #01 BlueBlue

The Frid 125S is a surf-specific sinking pencil designed to cover water efficiently and trigger bites from fish that ignore conventional lures. At 125mm and 37g, it casts long, sinks quickly, and delivers a distinctive wide-swinging action thanks to its twin-lip design.

  • Length / Weight: 125mm / 37g
  • Hooks & Rings: #5 × 3 / #3 rings
  • Twin-lip structure – produces a wide, metronome-like swing with strong vibration and resistance you can feel instantly.
  • Rear-weighted build – tail-heavy balance delivers class-leading casting distance.
  • Fast sinking – drops quickly so you can clearly detect bottom contact and avoid snags.
  • Horizontal swimming posture – belly lip keeps the lure level, imitating a jig-like silhouette that convinces wary fish.
  • Surf specialist – designed for open beach and rocky coastlines where long casts and control in wind are essential.

The Frid 125S takes the sinking pencil concept further with the world’s first twin-lip system. This gives anglers instant feedback through the rod and lets the lure hold its line in strong winds or currents. Its slim profile, long-cast design, and horizontal swimming action make it especially deadly on species like snapper, kahawai, trevally, and flatfish when they’re feeding in the surf zone.

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  • New Zealand Owned

    Proudly based in Northland, New Zealand, we operate a 270m² retail store alongside an 800m² warehouse—packed with the gear you need to hit the water.

  • Fast Shipping - NZ Wide

    With 7000+ products in stock at our NZ warehouse, we dispatch orders the same day—with overnight delivery New Zealand wide.

  • Exclusive Imports

    We import the world’s finest tackle, from specialist Japanese rods to global lure favourites—so you can fish with gear you won’t find anywhere else locally.