{"title":"Yo-Zuri Lures","description":"\u003cp\u003eYo-Zuri has been crafting high-quality Japanese fishing lures for over 50 years, trusted by anglers worldwide. Renowned for lifelike designs, realistic actions, and exceptional durability, Yo-Zuri lures help make every fishing trip more successful. From saltwater gamefish to freshwater targets, these technologically advanced lures consistently outperform imitations, offering precision, reliability, and unmatched performance. \u003cbr\u003e\u003cbr\u003eAs one of the top-rated hard-bait brands in the world, Yo-Zuri continues to lead the industry in innovation, helping anglers land more fish and enjoy their best days on the water.\u003c\/p\u003e","products":[{"product_id":"yo-zuri-3db-crayfish-slow-sinking","title":"Yo-Zuri - 3DB Crayfish Slow Sinking","description":"\u003ch2\u003eYo-Zuri - 3DB Crayfish Slow Sinking\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eType: \u003c\/strong\u003eSlow Sinking\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLength: \u003c\/strong\u003e75mm\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e 23g\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHooks:\u003c\/strong\u003e #1 Double Hook\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"p-check-list\"\u003e\n\u003cli\u003e\n\u003cspan\u003eSink it to the bottom and repeat small lifts and falls with bottom bumps like using a worm or rubber jig to \u003c\/span\u003e\u003cspan\u003emimic the backward movement of a crustacean.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eBy sinking it to the bottom and simply reeling it in, you can get a realistic Vassallo action that mimics the movement of a fleeing crayfish, which can only be achieved with a vertical joint.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eWire keeps hook facing up.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eWeedless double hooks reduce snagging and\u003c\/span\u003e\u003cbr class=\"u-max-sm-d-n\"\u003e\u003cspan\u003eare suitable for dragging along the bottom\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eThe UV egg sack, with its UV-emitting prism design, \u003c\/span\u003e\u003cspan\u003eis reminiscent of a high-calorie, egg-carrying crayfish.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eThe soft claws create a worm-like action and \u003c\/span\u003e\u003cspan\u003evibrate minutely even while the lure is falling.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eThere is also a slit in the abdomen so that rubber can be inserted.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c!----\u003e","brand":"Yo-Zuri","offers":[{"title":"Prism Black Blue","offer_id":42335929270324,"sku":"R1109-PBLB","price":21.0,"currency_code":"NZD","in_stock":true},{"title":"Prism Brown","offer_id":42335929303092,"sku":"R1109-PBR","price":21.0,"currency_code":"NZD","in_stock":true},{"title":"Prism Green","offer_id":42335929335860,"sku":"R1109-PG","price":21.0,"currency_code":"NZD","in_stock":true},{"title":"Prism Lumo","offer_id":42335929368628,"sku":"R1109-PLS","price":21.0,"currency_code":"NZD","in_stock":true},{"title":"Prism Parrot","offer_id":42335929401396,"sku":"R1109-PPT","price":21.0,"currency_code":"NZD","in_stock":true},{"title":"Prism Red","offer_id":42335929434164,"sku":"R1109-PR","price":21.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0623\/5602\/9492\/files\/ajax-upload16977660796Kv5uABm2p7ecjLMcopy.webp?v=1745817446"},{"product_id":"yo-zuri-egi-aurie-q-rs","title":"Yo-Zuri - 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This lifelike hardbody squid imitation is sure to attract all types of fish, making your trolling missions a success.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLength \/ Weight \/ Hook Size \/ Rings \/ Depth:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e140mm \/ 20g \/ #1 Trebles \/ #4 \/ ~2m\u003c\/li\u003e\n\u003cli\u003e190mm \/ 44g \/ #2\/0 Trebles \/ #6 \/ ~2.5m\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Yo-Zuri","offers":[{"title":"Gold Red \/ 190mm","offer_id":44345652379700,"sku":"R1166-CPGR","price":39.0,"currency_code":"NZD","in_stock":true},{"title":"Hot Pink \/ 190mm","offer_id":44345652412468,"sku":"R1166-CPHP","price":39.0,"currency_code":"NZD","in_stock":true},{"title":"Pearl Blue \/ 190mm","offer_id":44345652445236,"sku":"R1166-CPPB","price":39.0,"currency_code":"NZD","in_stock":true},{"title":"Red Brown \/ 190mm","offer_id":44345652478004,"sku":"R1166-CPRB","price":39.0,"currency_code":"NZD","in_stock":true},{"title":"Pearl \/ 190mm","offer_id":44345652510772,"sku":"R1166-PL","price":39.0,"currency_code":"NZD","in_stock":true},{"title":"Gold Red \/ 140mm","offer_id":44345652543540,"sku":"R1458-CPGR","price":28.0,"currency_code":"NZD","in_stock":true},{"title":"Hot Pink \/ 140mm","offer_id":44345652576308,"sku":"R1458-CPHP","price":28.0,"currency_code":"NZD","in_stock":true},{"title":"Pearl Blue \/ 140mm","offer_id":44345652609076,"sku":"R1458-CPPB","price":28.0,"currency_code":"NZD","in_stock":true},{"title":"Red Brown \/ 140mm","offer_id":44345652641844,"sku":"R1458-CPRB","price":28.0,"currency_code":"NZD","in_stock":true},{"title":"Pearl \/ 140mm","offer_id":44345652674612,"sku":"R1458-PL","price":28.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0623\/5602\/9492\/files\/ajax-upload1712118371NpEvKzwm8kGDa9V4copy.webp?v=1745816982"},{"product_id":"yo-zuri-3d-magnum-s","title":"Yo-Zuri - 3D Magnum (S)","description":"\u003ch2\u003eYo-Zuri - 3D Magnum (S)\u003c\/h2\u003e\n\u003cp\u003eIntroducing the Yo-Zuri 3D Magnum (S) – a sinking lure designed for serious anglers. This lure shines with its 3D Prism Finish, which amplifies light to attract fish from deeper and farther away. The Magnum also features a wire-through construction, making it tough enough for big catches. Available in 160mm and 180mm sizes, it’s perfect for high-speed trolling and mimics baitfish with its realistic colors and wiggle action. Ideal for reaching those deeper depths and snagging the big ones.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLength \/ Weight \/ Hook Size \/ Rings \/ Depth:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e160mm \/ 78g \/ #2\/0 Trebles \/ #6 \/ 4-6m\u003c\/li\u003e\n\u003cli\u003e180mm \/ 108g \/ #4\/0 Trebles \/ #8 \/ 5-6.5m\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Yo-Zuri","offers":[{"title":"Blue Mackerel \/ 180mm","offer_id":44345653395508,"sku":"R1164-CPBM","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"Bonita \/ 180mm","offer_id":44345653428276,"sku":"R1164-CPBN","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"Dorado \/ 180mm","offer_id":44345653461044,"sku":"R1164-CPDR","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"Flying Fish \/ 180mm","offer_id":44345653493812,"sku":"R1164-CPFF","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"Sardine \/ 180mm","offer_id":44345653526580,"sku":"R1164-CPNI","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"Pink Orange \/ 180mm","offer_id":44345653559348,"sku":"R1164-CPPO","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"Red Head \/ 180mm","offer_id":44345653592116,"sku":"R1164-CPRH","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"Shad \/ 180mm","offer_id":44345653624884,"sku":"R1164-CPSH","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"Blue Mackerel \/ 160mm","offer_id":44345653657652,"sku":"R1457-CPBM","price":38.0,"currency_code":"NZD","in_stock":true},{"title":"Bonita \/ 160mm","offer_id":44345653690420,"sku":"R1457-CPBN","price":38.0,"currency_code":"NZD","in_stock":true},{"title":"Dorado \/ 160mm","offer_id":44345653723188,"sku":"R1457-CPDR","price":38.0,"currency_code":"NZD","in_stock":true},{"title":"Flying Fish \/ 160mm","offer_id":44345653755956,"sku":"R1457-CPFF","price":38.0,"currency_code":"NZD","in_stock":true},{"title":"Sardine \/ 160mm","offer_id":44345653788724,"sku":"R1457-CPNI","price":38.0,"currency_code":"NZD","in_stock":true},{"title":"Pink Orange \/ 160mm","offer_id":44345653821492,"sku":"R1457-CPPO","price":38.0,"currency_code":"NZD","in_stock":true},{"title":"Red Head \/ 160mm","offer_id":44345653854260,"sku":"R1457-CPRH","price":38.0,"currency_code":"NZD","in_stock":true},{"title":"Shad \/ 160mm","offer_id":44345653887028,"sku":"R1457-CPSH","price":38.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0623\/5602\/9492\/files\/ajax-upload1667256396p2hHY3fZMkTwaNsEcopy.webp?v=1745816848"},{"product_id":"yo-zuri-3d-magnum-dd-f","title":"Yo-Zuri - 3D Magnum DD (F)","description":"\u003ch2\u003eYo-Zuri - 3D Magnum DD (F)\u003c\/h2\u003e\n\u003cp\u003eMeet the Yo-Zuri 3D Magnum DD (F) – a deep-diving minnow that’s perfect for trolling. This lure features the 3D Prism Finish, enhancing its flash and attracting fish from far and deep. Its durable wire-through construction is designed to handle big catches. At 180mm and weighing 90g, it dives to depths of 6-7.5 meters, making it ideal for deep water fishing. Available in a variety of realistic colors, it mimics baitfish and is perfect for serious anglers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLength \/ Weight \/ Hook Size \/ Rings \/ Depth:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e180mm \/ 90g \/ #4\/0 Trebles \/ #8 \/ 6-7.5m\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Yo-Zuri","offers":[{"title":"Bonita \/ 180mm","offer_id":44345653919796,"sku":"R1165-CPBN","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"Flying Fish \/ 180mm","offer_id":44345653952564,"sku":"R1165-CPFF","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"Sardine \/ 180mm","offer_id":44345653985332,"sku":"R1165-CPNI","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"Pink Orange \/ 180mm","offer_id":44345654018100,"sku":"R1165-CPPO","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"Red Head \/ 180mm","offer_id":44345654050868,"sku":"R1165-CPRH","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"Shad \/ 180mm","offer_id":44345654083636,"sku":"R1165-CPSH","price":43.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0623\/5602\/9492\/files\/ajax-upload1667256527p4CBfi9Nane2zsG5copy.webp?v=1745816752"},{"product_id":"yo-zuri-3d-diver-s","title":"Yo-Zuri - 3D Diver (S)","description":"\u003ch2\u003eYo-Zuri - 3D Diver (S)\u003c\/h2\u003e\n\u003cp\u003eCheck out the Yo-Zuri 3D Diver (S) – a sinking lure perfect for small to medium-sized fish. Its 3D Prism Finish shines brightly, attracting fish from deeper waters. The lure’s design ensures stable, high-speed trolling with a natural wiggling action. Available in 120mm and 140mm sizes, it dives to depths of 2.5-5.5 meters. 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